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History of Teva Sandals
Sunday, 13 December 2009 09:43 | Written by Jeremy Biberdorf
Teva is one of the most famous sandal manufacturing companies in the industry today and it was founded and owned by Mark Thatcher. While working in the Grand Canyon as rafting guide, Thatcher spotted that most of the boatmen used to wear hiking or athletic shoes while in the river and he himself wore thongs or flip flops.
Teva is one of the most famous sandal manufacturing companies in the industry today and it was founded and owned by Mark Thatcher. While working in the Grand Canyon as rafting guide, Thatcher spotted that most of the boatmen used to wear hiking or athletic shoes while in the river and he himself wore thongs or flip flops.
There are disadvantages of wearing both kinds of shoes in water. Athletic shoes or hiking shoes get too wet, leading to gravel and fungus on the wearer's feet while flip flops or thongs can get out of the wearer's feet very easily while running.
After spending some time, Mark Thatcher designed a sandal in which nylon ankle strap was used to support the feet of the wearer, although the shape of the shoe was just like a thong. Luckily, Velcro material also came up during the same period when was looking for an option for thongs. He used Velcro to strap around the ankles so that the sandal remained bound to the wearer's feet. After making this sample, he realized that he did not have enough finances to start manufacturing these sandals and thus, he needed to search for a manufacturer to produce his sandals.
During the first year, only 200 pairs of sandals designed by him were sold because most people complained about their thong style strapping. Some people even got blisters between their first and second toes because of this strapping. But in the next year, young American people started noticing these sandals as highly fashionable items and thus, their sales soared high.
In the same time, Mark Thatcher became partners with Deckers Corporation and finally, Deckers also achieved exclusive rights to Tevas along with their patents for basic design. They also received Tevas trademark as a brand name.
In the year 1988, Deckers re-designed the Tevas and developed a new system of strapping, producing the first model of the line named as Hurricane. This new system of strapping consisted of three parts: the heel strap, the toe post and side strap. The basic design of the Teva sandals manufactured today still follow the design of the Hurricane.
All the Teva sandals manufactured today are very comfortable on the feet and do not cause any problems to the feet of the wearer. The soles are made much harder because of which, they give better grip to the feet of the wearer, whether he is walking on a wet surface or he is in water.
by JeremyBiberdorf
Teva is one of the most famous sandal manufacturing companies in the industry today and it was founded and owned by Mark Thatcher. While working in the Grand Canyon as rafting guide, Thatcher spotted that most of the boatmen used to wear hiking or athletic shoes while in the river and he himself wore thongs or flip flops.
There are disadvantages of wearing both kinds of shoes in water. Athletic shoes or hiking shoes get too wet, leading to gravel and fungus on the wearer's feet while flip flops or thongs can get out of the wearer's feet very easily while running.
After spending some time, Mark Thatcher designed a sandal in which nylon ankle strap was used to support the feet of the wearer, although the shape of the shoe was just like a thong. Luckily, Velcro material also came up during the same period when was looking for an option for thongs. He used Velcro to strap around the ankles so that the sandal remained bound to the wearer's feet. After making this sample, he realized that he did not have enough finances to start manufacturing these sandals and thus, he needed to search for a manufacturer to produce his sandals.
During the first year, only 200 pairs of sandals designed by him were sold because most people complained about their thong style strapping. Some people even got blisters between their first and second toes because of this strapping. But in the next year, young American people started noticing these sandals as highly fashionable items and thus, their sales soared high.
In the same time, Mark Thatcher became partners with Deckers Corporation and finally, Deckers also achieved exclusive rights to Tevas along with their patents for basic design. They also received Tevas trademark as a brand name.
In the year 1988, Deckers re-designed the Tevas and developed a new system of strapping, producing the first model of the line named as Hurricane. This new system of strapping consisted of three parts: the heel strap, the toe post and side strap. The basic design of the Teva sandals manufactured today still follow the design of the Hurricane.
All the Teva sandals manufactured today are very comfortable on the feet and do not cause any problems to the feet of the wearer. The soles are made much harder because of which, they give better grip to the feet of the wearer, whether he is walking on a wet surface or he is in water.